Dubai, UAE, May 11, 2016:  LivNordic, the first spa experience completely concentrated on Nordic wellbeing traditions, officially opened its doors at the Cayan Tower recently. A grand opening was held at the spa on the 27th of April which witnessed the attendance of celebrities and VIP guests from the region who discovered LivNordic in its immaculate entirety. Part of Cayan Hospitality and owned by Raison d’Etre, the LivNordic spa has been designed to reflect the elements that makes Sweden one of the happiest and environmentally sustainable cultures on earth. 

The official launch was attended by social influencers, VIP guests, celebrities and select media among other notable attendees. Some of the celebrity guests who graced the event included Lamitta Frangie, Sarah Dundarawy, Farahana Bodi and Mayssa Al Kalla among others. Each and every one of them was impressed with the uniqueness of the spa and its facilities. While some of the influencers said they enjoyed experiencing Nordic traditions in the heart of Dubai, others expressed their eagerness at returning to the spa for other treatments.   

On arrival, guests were escorted to the tunes of melodious live music through a stunning entrance that was decorated with flowers and candles to an outdoor area with high cocktail tables and gazebos wherein invitees could experience LivNordic treatments. Some of the services guests were treated to included back, neck and shoulder massages, Rose and Jasmine hand and arm massage, Brightening hand treatment and the Pluming lip treatment. Popular Dubai based TV Host, Graziella Kamel, the emcee of the event kicked off the evening which also featured speeches by top management of Cayan Group and LivNordic and entertainment in the form of a soothing cellist and a singer belting out legendary Swedish pop group Abba’s timeless hits. 

Representatives from the spa also took guests on a tour of the brand new LivNordic Spa and its facilities explaining the idea and inspiration behind the spa and treatments and more. Accompanying the balmy Nordic ambiance, attendees were treated to Nordic inspired food and virgin fresh juices thus keeping the spirit of LivNordic alive. On their departure, guests were bid farewell with some Nordic inspired giveaways.

Commenting on the launch, Ahmed Alhatti, President and Chairman of Cayan Group said, “We are all well aware about the goodness of Nordic traditions and thus extremely pleased to be bringing the revolutionary LivNordic Spa to Dubai with our esteemed partner, Raison d’Etre. I am positive that the spa will rapidly become an icon ion the region as it has the world over and I wish the team the best of luck.”

Anna-Cari, Managing Director of Raison d’Etre further added, “Dubai is a cosmopolitan city and the perfect fit for LivNordic as the people in this city love taking care of themselves and keeping up with fitness and wellness trends. We are pleased to be launching LivNordic in the city with the renowned Cayan Group and look forward to treating our connoisseurs to the Nordic way of life.”

The LivNordic Spa arrives in Dubai as part of Cayan Hospitality, a subsidiary of the Cayan Group, and offers a variety of Swedish inspired Mindful, Detox and Deep Tissue massages together with more innovative Nordic therapies, advanced beauty treatments, fitness and nutrition to offer guests a complete wellness lifestyle experience – the Nordic way. 

LivNordic Spa offers its patrons three types of memberships; Annual, Six Months and Three Months. Each membership type entitles the member to access to all facilities during opening hours, complimentary hot beverage with every visit and a diversity of other benefits ranging from 1,2 and 3 complimentary treatments and personal training sessions, group classes, spa gift sets, gift vouchers on special occasions and useful discounts on treatments, classes, the café and retail among others. A guest pass per month is also issued which allows for complimentary use of spa and gym facilities along with 10% off selected retail, treatments and in the LivNordic café for guests.